A peek at the fastest growing artists who performed at Bonnaroo this weekend, highlights how dabbling in electronica is a good idea - no matter where you started.
Comparing all the artists in the festival lineup and looking at their increase in fans, views and new plays in the past week, a pattern quickly emerges. Dubstep-phenom Skrillex snagged the top spot with his albeit controversial, but crowd-pleasing dance music.
Second on the list are rock legends Radiohead, who can likely attribute their big boost to the debut of brand new song Full Stop, a rock foray into the electronica genre. Third on the list is rapper Childish Gambino, the alter ego of actor and comedian Donald Glover, who produces his own music as mcDJ, and tends toward the remix and dance side of hip hop. His performance of Heartbeat was a smash hit with avid fans.
Foster the People also rapidly added to their fan base this week, showing up as number four on the list. The popular indie band have on occasion been described as belonging to the indietronica genre, blending indie, electronica and rock to create dance-oriented pop music. Playing his first ever set at the Tennessee festival and rounding out the top five, was Atlanta-based rapper Ludacris, who has proven with more than one remix that he’s not afraid to infuse an electronic undertone into his music.
So if you are an artist wondering whether an electronic remix of your music could work, you may very well be on to something.
Photo Credit: Bonnaroo press photos
Liv Buli is the resident data journalist for music analytics company Next Big Sound. Buli is a graduate of New York University’s Arthur L. Carter Journalism Institute and her work has appeared in Newsweek Daily Beast, The New York Times Local East Village, Westchester Magazine and more.